Jimi Hendrix Exhibition
The Jimi Hendrix Exhibition
was produced by Exhibit A, London.
The exhibition collected the quintessential images of Hendrix to include
work by the
most important photographers and artists of that time. Many of the images
been seen and included photographs by Linda McCartney, Terence Donovan
and Jim Marshall
as well as the famous Rick Griffiths' eyeball print, which was commissioned
Jimi's own quotes captioned the exhibition.
and audio components were also added, to make the exhibition a complete
Australia & New Zealand Tour
1992 - 1994
Australian Centre for Photography, Sydney
Museum of Contemporary Art, Brisbane
Performing Arts Museum, Melbourne
The Long Gallery, Hobart
The State Library, Adelaide
Carneigie Gallery, Dunedin
Science Alive, Christchurch
Shed 11, Wellington
Auckland City Art Gallery, Auckland
Jim Hendrix Exhibition
Brought to Australia in association with Polydor.
Presented in partnership with Australian and New Zealand museums.
Attracted over 300,000 visitors in Australia and New Zealand.
Received est. $700,000 dollar value publicity and promotion
Attracted $50,000 dollar value sponsorship.
Helped to sell over 100,000 of The Ultimate Experience CD in Australia
and New Zealand.
Increased sales of the Hendrix music back catalogue five times during
the exhibition period in each city and doubled the sales for the two year
Direct sales at the exhibition - including CD's, video and audio tapes,
prints, postcard sets and T-shirts supplied by Exhibit A and Music Merchandise
and Marketing UK- est. $240,000.
Increased generic sales for Australian suppliers.